We created Finicast because we knew there had to be a better way.

Made by analysts,
for analysts.

We envision a world where organizations have seamless access to unlimited business intelligence and the opportunity to collaboratively plan together.

Our mission is to provide easy to use solutions to share information, enrich planning, and accelerate decision making.

Finicast is managed, designed, and developed by analysts and power users of spreadsheets that are dedicated to making the analyst's job easier, collaborative, and massively scalable to deliver the insights that drive success.

daniel reif


Daniel brings a career of operational and strategic planning to Finicast. While leading large scale operations at Infinera for more than a decade, he also gained insights into the operations of small and mid-size companies through a variety of advisory roles.
Cesar is a life-long programmer and spreadsheet jockey. He has built large models and automated related workflows throughout his career. He started Finicast to make work easier, more collaborative and scalable.

cesar lee

founder, chief product officer

MArco Santiago

Co-founder, sr. Dir of operations
and finance

Marco loves planning, spreadsheets, and analysis. He created and automated FP&A and accounting workflows for years in Excel, Google Sheets, Anaplan and other systems.
Bill has been a VP at Oracle, Salesforce, and Anaplan. Bill spent his career working to bring the benefits of multi-dimensional planning to the everyday analyst.

BIll maimome


nelson chan

VP of Strategy & Customer Success

Nelson is a life-long planner and a power user of spreadsheets. He was previously in investment banking, corporate finance, and most recently served as a VP of Finance.
Chase did an internship in investment banking and joined Finicast to help make the analyst job better. Chase was previously at Societe Generale, DocuSign, and Zoom.

Chase Shen

VP of Engineering

Charlie Moss

SVp of Sales

Charlie has been leading the go-to-market efforts of tech companies for over 20 years. He has built and scaled the sales organization at companies such as Anaplan, McKesson, and Adecco, as well as advised a variety of early-stage companies.
Ralf brings a passion for building companies and markets to Finicast. He has held marketing and product leadership roles at Oracle, SAP, and LinkedIn, while also being part of a variety of early-stage companies.

Ralf VonSosen


Michael Marks



Technical ADVISoR & investor

lucas Venture Group